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In this post, I’ll discuss the last element of SWOT: Threats Threats Finally, you need to look at the threats to your business. Although we don’t like to think of them, we all face threats in our business. Many times, threats are out of our control. These can be a downturn in the economy (such [...] In this post, I’ll discuss the next two elements of SWOT: Weaknesses and Opportunities. Weaknesses Next take a look at your company’s weaknesses. This is not only from your perspective, but also from your competitors’ perspective. Yes, it is sometimes tough to think about your weaknesses. But to clearly understand your competitive advantage, you must [...] As every business owner knows, success in business means offering something more compelling, more enticing than the competition. This three-part article will help you measure your strengths against your competitors. I also offers strategies and recommended solutions to take advantage of opportunities in the marketplace. SWOT There is a basic formula for analyzing your competition: [...] |
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