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In this post, I’ll discuss the last element of SWOT: Threats Threats Finally, you need to look at the threats to your business. Although we don’t like to think of them, we all face threats in our business. Many times, threats are out of our control. These can be a downturn in the economy (such [...] We now have an unemployment rate in the United States of over ten percent. The Federal Reserve has increased the printing of paper money one hundred and twenty percent in the last ten months. We are billions in debt to the Chinese. Hard times are coming that is for sure but as is the case [...] In this post, I’ll discuss the next two elements of SWOT: Weaknesses and Opportunities. Weaknesses Next take a look at your company’s weaknesses. This is not only from your perspective, but also from your competitors’ perspective. Yes, it is sometimes tough to think about your weaknesses. But to clearly understand your competitive advantage, you must [...] |
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